
Berlin | 2-3 June 2026
The AI Summit for
Marketing Leaders
The AI Summit for
Marketing Leaders
Accelerate Tomorrow AI Summit 2026
Join 2,000+ business leaders and AI innovators for two days of bold ideas, business-defining directions, and exclusive networking in the heart of Berlin.
Trusted by the Industry Pioneers


AI is no longer a tech initiative. It is restructuring how companies generate profit, compete, operate, and make future decisions. The question is no longer whether to adopt AI, but how to redesign the enterprise around it to make the most out of it, before the market does it for you.
Whether you direct a whole organization or lead a business function, the Accelerate Tomorrow AI Summit 2026 will help you to reflect with clarity how change happens in the market and inside organizations, and what needs to be done now. The whole event is about practical inspiration, applications, tips, and framework.

AI is no longer a tech initiative. It is restructuring how companies generate profit, compete, operate, and make future decisions. The question is no longer whether to adopt AI, but how to redesign the enterprise around it to make the most out of it, before the market does it for you.
Whether you direct a whole organization or lead a business function, the Accelerate Tomorrow AI Summit 2026 will help you to reflect with clarity how change happens in the market and inside organizations, and what needs to be done now. The whole event is about practical inspiration, applications, tips, and framework.
Why Attend?
Marketing Leaders
AI is redefining how value is created, captured, and amplified across the customer journey, and marketing sits at the center of that shift. At Accelerate Tomorrow AI Summit, marketing leaders don’t just explore technology. They gain the clarity, frameworks, and peer network needed to lead AI-driven transformation across brand strategy, customer acquisition, personalization, campaign performance, and growth acceleration.

Turn AI into a competitive advantage

See how companies move from AI pilots to marketing programs. Focus on use cases that improve campaign performance, customer insights, marketing ROI, and budget efficiency.

Develop from strategy, over pilots, to roll-out

Get the tools and proven frameworks to apply AI across the marketing function and organization, and understand what it takes to move beyond isolated tests.

Connect with Business Peers & AI Innovators

Connect with 2,000+ business leaders who shape budgets, strategy, and enterprise-wide AI priorities. Join conversations that define how AI is implemented across the enterprise.

Discover 100+ AI solutions in One Place

Explore enterprise-ready AI solutions to enhance your marketing operations across campaign automation, personalization, customer analytics, performance tracking, directly in one place.
Program


Registration
8:30
Welcome and Opening
10:00
Program & Masterclasses
10:00 - 18:00
Networking Breaks
Over lunch 12:30 - 14:00
Over coffee 11:05, 14:40, 16:00
VIP Cocktail*
19:00 - 20:30
Connect with Drinks
20:00 - 21:30


Registration
8:30
Networking Breaks
Over breakfast 9:00 - 9:40
Over lunch 13:10 - 14:10
Over coffee 10:20, 11:20, 12:20, 14:50, 15:50
Program & Masterclasses
9:40 - 16:20
Highlight Show | Closing
16:30 - 16:50
Connect with Sundowner
16:50 - 18:00
* Invitation only

Dedicated Masterclasses
Strengthen Your Skills AI in Marketing
A practical, deep-dive AI masterclass designed for marketing leaders. Understand how AI creates value across the marketing function, what to prioritize, and how to scale impact across brand strategy, customer acquisition, personalization, and performance marketing.

Define the
Value
• Identify high-impact value pools across your organization.
• Prioritize use cases and define a clear AI strategy.
• Develop an AI roadmap to guide your transformation.


Build the
System
• Design the AI-enabled operating model.
• Implement governance & risk frameworks.
• Decide which tools to use, buy, build, and how to connect them.


Lead the
Change
• Train leaders and teams to work with AI.
• Update roles and performance expectations.
• Communicate clearly and support teams through the change.


Dedicated Masterclasses
Strengthen Your Skills AI in Marketing
A practical, deep-dive AI masterclass designed for marketing leaders. Understand how AI creates value across the marketing function, what to prioritize, and how to scale impact across brand strategy, customer acquisition, personalization, and performance marketing.

Define the
Value
• Identify high-impact value pools across your organization.
• Prioritize use cases and define a clear AI strategy.
• Develop an AI roadmap to guide your transformation.


Build the
System
• Design the AI-enabled operating model.
• Implement governance & risk frameworks.
• Decide which tools to use, buy, build, and how to connect them.


Lead the
Change
• Train leaders and teams to work with AI.
• Update roles and performance expectations.
• Communicate clearly and support teams through the change.

100+ Speakers
Inside the minds of the pioneers accelerating the next generation of business.
Stay tuned as we continue to unveil exceptional leaders and AI experts joining our lineup.

Guido Vetter
Bain
Expert Partner

Oktay Tannert-Yaldiz
REFRAMICA
Founder, Managing Director

Natalie Longhurst
VOIS
Leading The EDGE

Tim Kappel
KION Group
Fmr. IT & AI Director

Aleksandar Lombard
Swarovski
Head of Data and AI Excellence

Kathleen Burzycki
Henkel Consumer Goods Adhesives
VP Marketing and Strategy

Dr. Burkhard von Spreckelsen
Elmos
Chief Development Officer

Manuel Haug
Celonis
CTO

Matthias Goehler
Zendesk
CTO

Catharina Golz
Royal Nedschroef
CPO

Johannes Foertsch
OpenAI
GTM Dach

Volker Harbrecht
Meta
Head of eCommerce

Eve Psalti
Microsoft
General Manager, Data & AI

Florian Kunzke
SAP
Global Director AI Strategy

Sara Geising-Eggers
Merck Group
Vice President Global Enterprise Solutions Experience Strategy

Gordian Braun
ElevenLabs
Growth

Beatriz Ahle
Beiersdorf
Head of AI & Data Transformation

Hélène Dore
L'Oréal
Global Chief Data and Analytics Officer

Christian Gondek
thyssenkrupp
Head of Digitalization & IT

Natalia Andrievskaya
Zalando
Head of Strategy and PMO

For Business Leaders and AI Innovators
Learn How to Scale AI, and What Actually Works


Two days, filled with highly curated speakers, and powerful networking opportunities, focused on how AI is transforming businesses at all levels.
• High profile attendees across 20 industries.
• Top level speakers lined up.
• Clarity on AI’s real business value, what lies ahead, and what to focus on now.
AI Conference


In-depth sessions tailored for business leaders, AI Innovators, transformation teams, delivering insights you can apply immediately.
AI Masterclasses


Explore and discover best-in-class AI Solutions from startups to leading solution providers, supporting organization from strategy to execution.
• 100+ best-in-class AI solutions from startups and technology leaders.
• Direct access to the teams behind the solutions.
• Clear focus on corporate-ready deployments.
AI Partner Space

For Business Leaders and AI Innovators
Learn How to Scale AI, and What Actually Works


Two days, filled with highly curated speakers, and powerful networking opportunities, focused on how AI is transforming businesses at all levels.
• High profile attendees across 20 industries.
• Top level speakers lined up.
• Clarity on AI’s real business value, what lies ahead, and what to focus on now.
AI Conference


In-depth sessions tailored for business leaders, AI Innovators, transformation teams, delivering insights you can apply immediately.
AI Masterclasses


Explore and discover best-in-class AI Solutions from startups to leading solution providers, supporting organization from strategy to execution.
• 100+ best-in-class AI solutions from startups and technology leaders.
• Direct access to the teams behind the solutions.
• Clear focus on corporate-ready deployments.
AI Partner Space
Why Attend?
Marketing Leaders
AI is redefining how value is created, captured, and amplified across the customer journey, and marketing sits at the center of that shift. At Accelerate Tomorrow AI Summit, marketing leaders don’t just explore technology. They gain the clarity, frameworks, and peer network needed to lead AI-driven transformation across brand strategy, customer acquisition, personalization, campaign performance, and growth acceleration.


Turn AI into a competitive advantage


Develop from strategy, over pilots, to roll-out


Connect with Business Peers & AI Innovators


Discover 100+ AI solutions in One Place
Program


Speakers Cocktail*
6:30 PM


Registration
8:30
Welcome and Opening
10:00
Program & Masterclasses
10:00 - 18:00
Networking Breaks
Over lunch 12:30 - 14:00
Over coffee 11:05, 14:40, 16:00
VIP Cocktail*
19:00 - 20:30
Connect with Drinks
20:00 - 21:30


Registration
8:30
Networking Breaks
Over breakfast 9:00 - 9:40
Over lunch 13:10 - 14:10
Over coffee 10:20, 11:20, 12:20, 14:50, 15:50
Program & Masterclasses
9:40 - 16:20
Highlight Show | Closing
16:30 - 16:50
Connect with Sundowner
16:50 - 18:00
* Invitation only

Dedicated Masterclasses
Strengthen Your Skills in
AI in Marketing
A practical, deep-dive AI masterclass designed for marketing leaders. Understand how AI creates value across the marketing function, what to prioritize, and how to scale impact across brand strategy, customer acquisition, personalization, and performance marketing.

Define the Value
• Identify high-impact value pools across your organization.
• Prioritize use cases and define a clear AI strategy.
• Develop an AI roadmap to guide your transformation.


Build the System
• Design the AI-enabled operating model.
• Implement governance & risk frameworks.
• Decide which tools to use, buy, build, and how to connect them.


Lead the Change
• Train leaders and teams to work with AI.
• Update roles and performance expectations.
• Communicate clearly and support teams through the change.



AI is no longer a tech initiative. It is restructuring how companies generate profit, compete, operate, and make future decisions. The question is no longer whether to adopt AI, but how to redesign the enterprise around it to make the most out of it, before the market does it for you.
Whether you direct a whole organization or lead a business function, the Accelerate Tomorrow AI Summit 2026 will help you to reflect with clarity how change happens in the market and inside organizations, and what needs to be done now. The whole event is about practical inspiration, applications, tips, and framework.
Learn from Best Practice Cases of Leading Companies
100+ Experts on Making AI Work in Business

Guido Vetter
Bain
Expert Partner

Oktay Tannert-Yaldiz
REFRAMICA
Founder, Managing Director

Natalie Longhurst
VOIS
Leading The EDGE

Tim Kappel
KION Group
Fmr. IT & AI Director

Aleksandar Lombard
Swarovski
Head of Data and AI Excellence

Kathleen Burzycki
Henkel Consumer Goods Adhesives
VP Marketing and Strategy

Dr. Burkhard von Spreckelsen
Elmos
Chief Development Officer

Manuel Haug
Celonis
CTO

Matthias Goehler
Zendesk
CTO

Catharina Golz
Royal Nedschroef
CPO

Johannes Foertsch
OpenAI
GTM Dach

Volker Harbrecht
Meta
Head of eCommerce

Eve Psalti
Microsoft
General Manager, Data & AI

Florian Kunzke
SAP
Global Director AI Strategy

Sara Geising-Eggers
Merck Group
Vice President Global Enterprise Solutions Experience Strategy

Gordian Braun
ElevenLabs
Growth

Beatriz Ahle
Beiersdorf
Head of AI & Data Transformation

Hélène Dore
L'Oréal
Global Chief Data and Analytics Officer

Christian Gondek
thyssenkrupp
Head of Digitalization & IT

Natalia Andrievskaya
Zalando
Head of Strategy and PMO
For Business Leaders and AI Innovators
Learn How to Scale AI, and What Actually Works


Two days, filled with highly curated speakers, and powerful networking opportunities, focused on how AI is transforming businesses at all levels.
• High profile attendees across 20 industries.
• Top level speakers lined up.
• Clarity on AI’s real business value, what lies ahead, and what to focus on now.
AI Conference


In-depth sessions tailored for business leaders, AI Innovators, transformation teams, delivering insights you can apply immediately.
AI Masterclasses


Explore and discover best-in-class AI solutions from startups to leading solution providers, supporting organization from strategy to execution.
• Discover the best-in-class AI solutions from startups and technology leaders.
• Direct access to the teams behind the solutions.
• Clear focus on corporate-ready deployments.
AI Partner Space
Why Attend?
Marketing Leaders
AI is redefining how value is created, captured, and amplified across the customer journey, and marketing sits at the center of that shift. At Accelerate Tomorrow AI Summit, marketing leaders don’t just explore technology. They gain the clarity, frameworks, and peer network needed to lead AI-driven transformation across brand strategy, customer acquisition, personalization, campaign performance, and growth acceleration.

Turn AI into a competitive advantage

See how companies move from AI pilots to marketing programs. Focus on use cases that improve campaign performance, customer insights, marketing ROI, and budget efficiency.

Develop from strategy, over pilots, to roll-out

Get the tools and proven frameworks to apply AI across the marketing function and organization, and understand what it takes to move beyond isolated tests.

Connect with Business Peers & AI Innovators

Connect with 2,000+ business leaders who shape budgets, strategy, and enterprise-wide AI priorities. Join conversations that define how AI is implemented across the enterprise.

Discover 100+ AI solutions in One Place

Explore enterprise-ready AI solutions to enhance your marketing operations across campaign automation, personalization, customer analytics, performance tracking, directly in one place.
Program


Speakers Cocktail*
6:30 PM
Registration
8:30
Accreditation
9:00
AI Partner Space
9:30 - 18:30
Program & Masterclasses
10:00 - 18:00
AI Solution Fair
9:30 - 16:30
Program & Masterclasses
10:00 - 18:00
Official Closing
15:00
Official Closing
17:00


Registration
8:30
Welcome & Opening
10:00
Program & Masterclasses
10:00 - 18:00
VIP Cocktail*
18:30 - 21:30
Networking Breaks
Over lunch 12:30 - 14:00
Over coffee 11:00, 14:00, 16:00
Connect with Drinks
20:00 - 23:00


Registration
8:30
Program & Masterclasses
9:40 - 16:20
Networking Breaks
Over breakfast 9:00 - 9:40
Over lunch 13:10 - 14:10
Over coffee 10:20, 11:20, 12:20, 14:50, 15:50
Highlight Show & Closing
16:30 - 16:50
Connect with Sundowner
16:50 - 18:00

Dedicated Masterclasses
Strengthen Your Skills AI in Marketing
A practical, deep-dive AI masterclass designed for marketing leaders. Understand how AI creates value across the marketing function, what to prioritize, and how to scale impact across brand strategy, customer acquisition, personalization, and performance marketing.

Define the Value
• Identify high-impact value pools across your organization.
• Prioritize use cases and define a clear AI strategy.
• Develop an AI roadmap to guide your transformation.


Build the System
• Design the AI-enabled operating model.
• Implement governance & risk frameworks.
• Decide which tools to use, buy, build, and how to connect them.


Lead the Change
• Train leaders and teams to work with AI.
• Update roles and performance expectations.
• Communicate clearly and support teams through the change.


Dedicated Masterclasses
Strengthen Your Skills AI in Marketing
A practical, deep-dive AI masterclass designed for marketing leaders. Understand how AI creates value across the marketing function, what to prioritize, and how to scale impact across brand strategy, customer acquisition, personalization, and performance marketing.

Define the Value
• Identify high-impact value pools across your organization.
• Prioritize use cases and define a clear AI strategy.
• Develop an AI roadmap to guide your transformation.


Build the System
• Design the AI-enabled operating model.
• Implement governance & risk frameworks.
• Decide which tools to use, buy, build, and how to connect them.


Lead the Change
• Train leaders and teams to work with AI.
• Update roles and performance expectations.
• Communicate clearly and support teams through the change.



The AI
Summit for Marketing
Leaders
Accelerate Tomorrow AI Summit 2026
Join 2,000+ business leaders and AI innovators for two days of bold ideas, business-defining directions, and exclusive networking in the heart of Berlin.

For Business Leaders and AI Innovators
Learn How to Scale AI, and What Actually Works


Two days, filled with highly curated speakers, and powerful networking opportunities, focused on how AI is transforming businesses at all levels.
• High profile attendees across 20 industries.
• Top level speakers lined up.
• Clarity on AI’s real business value, what lies ahead, and what to focus on now.
AI Conference


In-depth sessions tailored for business leaders, AI Innovators, transformation teams, delivering insights you can apply immediately.
AI Masterclasses


Explore and discover best-in-class AI Solutions from startups to leading solution providers, supporting organization from strategy to execution.
• 30+ best-in-class AI solutions from startups and technology leaders.
• Direct access to the teams behind the solutions.
• Clear focus on corporate-ready deployments.
AI Partner Space

For Business Leaders and AI Innovators
Learn How to Scale AI, and What Actually Works


Two days, filled with highly curated speakers, and powerful networking opportunities, focused on how AI is transforming businesses at all levels.
• High profile attendees across 20 industries.
• Top level speakers lined up.
• Clarity on AI’s real business value, what lies ahead, and what to focus on now.
AI Conference


In-depth sessions tailored for business leaders, AI Innovators, transformation teams, delivering insights you can apply immediately.
AI Masterclasses


Explore and discover best-in-class AI Solutions from startups to leading solution providers, supporting organization from strategy to execution.
• 30+ best-in-class AI solutions from startups and technology leaders.
• Direct access to the teams behind the solutions.
• Clear focus on corporate-ready deployments.
AI Partner Space
100+ Speakers
Inside the minds of the pioneers accelerating the next generation of business.
Stay tuned as we continue to unveil exceptional leaders and AI experts joining our lineup.

Guido Vetter
Bain
Expert Partner

Oktay Tannert-Yaldiz
REFRAMICA
Founder, Managing Director

Natalie Longhurst
VOIS
Leading The EDGE

Tim Kappel
KION Group
Fmr. IT & AI Director

Aleksandar Lombard
Swarovski
Head of Data and AI Excellence

Kathleen Burzycki
Henkel Consumer Goods Adhesives
VP Marketing and Strategy

Dr. Burkhard von Spreckelsen
Elmos
Chief Development Officer

Manuel Haug
Celonis
CTO

Matthias Goehler
Zendesk
CTO

Catharina Golz
Royal Nedschroef
CPO

Johannes Foertsch
OpenAI
GTM Dach

Volker Harbrecht
Meta
Head of eCommerce

Eve Psalti
Microsoft
General Manager, Data & AI

Florian Kunzke
SAP
Global Director AI Strategy

Sara Geising-Eggers
Merck Group
Vice President Global Enterprise Solutions Experience Strategy

Gordian Braun
ElevenLabs
Growth

Beatriz Ahle
Beiersdorf
Head of AI & Data Transformation

Hélène Dore
L'Oréal
Global Chief Data and Analytics Officer

Christian Gondek
thyssenkrupp
Head of Digitalization & IT

Natalia Andrievskaya
Zalando
Head of Strategy and PMO










